Informing the community about what is planned is highly important and the time and effort set aside for poster design and production can be make all the difference as the project moves from planning to implementation.
Ensure the Parish or Community Council endorse the communication campaign as a whole and indicate where and how you propose to communicate with residents and businesses.
The effective use of posters is a highly effective communication medium for broadband projects. This is particularly so if located in key community areas.
Recognising that each community is different, many communities will naturally have areas that lie within a high foot fall locations.
Consider using main footpaths to schools, shops, post offices and village halls
Posters – Do’s and Don’t
Poor quality poster production coupled to random and unapproved distribution can offend those with little interest in the outcome of the project. Some people regard posters as a type of graffiti
- Consider using main footpaths to schools, shops, post offices and village halls
- Do not leave posters up for long periods. Two weeks should be the maximum
- Change the style used for poster between information releases.
- Laminate posters whenever practical. Local businesses or Parish Councils may have lamination equipment.
- Make the poster interesting to read. – Use colour and interesting artwork
- Avoid excessive poster hanging.
- Some Local Authorities have bye laws forbidding the hanging of posters. Check with your Parish or Community Council for any restrictions.